Local for local cultivation in Europe
How do we limit the transport kilometres for propagating material and potatoes? This question is high on our agenda. We aim to produce as much as possible locally. In 2014/2015 HZPC produced more than 17,500 ha of seed potatoes in Europe. 70% of this production took place in the Netherlands.
HZPC has 5 seed potato producing countries in Europe, not including the Netherlands. 74% of seed potatoes sold in these countries were locally produced five years ago. We want to increase this percentage. This is why we incorporate local for local cultivation. In specific terms this means that in the UK, France, Germany, Poland and Finland, HZPC cultivates seed potatoes locally for the local market, because these countries are HZPC production locations. In other words, cultivate close to home, where the consumer's market is. This local for local strategy means that transport kilometres are limited for seed potatoes.
However, export to the surrounding countries will always continue to take place from the Netherlands. This is true because a number of these producing countries will continue to show a demand for high-quality seed potatoes from the Netherlands. These seed potatoes will be multiplied in the relevant country, for several years. After this period they are released onto the local market for the production of ware potatoes. Sometimes clients also have a preference for Dutch origin. In that case export from the Netherlands is the only option.
Export to other countries in Europe, the Middle East and Africa mostly occurs from the Netherlands.
Share of seed potatoes produced locally, of the overall seed potatoes sold in European producing countries (outside of the Netherlands):